Lapland Hotels has purchased the entire share capital of Medigo Oy, the owner of Chalet Hotel Rovaniemi and catering restaurant Forest Manor operating at the Arctic Circle. The majority owners of Medigo were Markku Broas and Seppo Kopsala with their companies. This was the fifth hotel acquisition made by Lapland Hotels within the year. Previously, the company has purchased Lapland Hotel Oulu, Lapland Hotel Tampere and Lapland Hotel Lumi which was opened in Muonio, as well as the Lainio Snow Village located between Ylläs and Levi.
“We believe in the strong development of Lappish tourism in the future as well, and that is why we make bold investments in growth. Rovaniemi as the capital of Lapland continues to present an attractive destination. After a series of passive year, the current administration at Rovaniemi has adopted an active stance towards developing Ounasvaara, which strengthens our belief that there are good conditions for growth at Rovaniemi in addition to the other ski resorts of Lapland,” says Lapland Hotels CEO Ari Vuorentausta.
Chalet Hotel Rovaniemi under Lapland Hotels ownership
Chalet Hotel Rovaniemi (previously known as Ounasvaaran Pirtit) is located below the Ounasvaara fell and covers 74 well-equipped holiday apartments of different sizes, restaurant Thulia with 350 seats, and riverside saunas with hot water pools by the Kemijoki River.
The top-quality apartments range in size from semi-detached apartments for two to eight persons to even more spacious apartments – the largest taking up to 13 persons. The furniture in all the apartments have been renewed in 2015.
“During the past seven years, we have gotten the business of Chalet Hotel Rovaniemi into a good shape, and now it is time to pass it on to a player with more extensive resources. Lapland Hotels has made big investments in its own operations during the past few years, and we believe that Lapland Hotels is the right party to take our hotel to the next level,” says Markku Broas on behalf of the selling party.
Chalet Hotel Rovaniemi provides visitors with a relaxing and active atmosphere near the Ounasvaara hill and Kemijoki River, right near the city centre. The hotel is highly international, and strong growth flows come from Europe and East Asia. The catering restaurant Forest Manor has 250 seats and it is a popular venue for celebrations and other events.
CEO Ari Vuorentausta, Lapland Hotels Oy
tel. +358 400 419 896, firstname.lastname@example.org
Markku Broas, tel. +358 50 3472387
Lapland Hotels Oy is the largest privately owned hotel chain in Finland, and it comprises 15 hotels, 1600 rooms or apartments, and 8,000 restaurant seats in Ylläs, Levi, Saariselkä, Rovaniemi, Olos, Luosto, Kilpisjärvi, Pallas and Hetta, as well as in the two urban hotels in Tampere and Oulu. In addition, the hotel chain operates ski resorts in Ylläs in the Äkäslompolo village and in Luosto, Olos and Pallas. Lapland Hotels is also the part-owner in the event organising company Lapland Safaris. The hotel chain’s roots are embedded deep in the history of Lappish tourism, as Lapland Hotel Pallas, the oldest of the chain’s hotels, was established already in 1938